SELECTED WORK / KICK ASS MEDIA
Seven live sites, seven different jobs to do. From assessments and AI voice to training, sport and publishing. Real screenshots, real links, no invented performance claims.
01 / 0701 / COACHING · FOUNDER BRAND
A premium digital home for high-performance coaching, built around a clear message for founders and CEOs, with a useful route into self-discovery.
The live Founder's Edge Profile is a text-based assessment; it is not presented here as a voice agent.
02 / AI EDUCATION · DIAGNOSTIC
A focused site for a founder-led AI intensive and workshop, with two distinct qualification experiences: a short rule-based fit check and a separate voice-led Constraint Diagnostic.
The fit check is rule-based; the voice diagnostic is a separate, live experience. No conversion or ROI figures are claimed here.
MORE FROM THE PORTFOLIO
From care-sector assessments and complex training offers to sport publishing and a book launch. Each experience has a different job to do.
VISIT LIVE SITE A sector-specific self-assessment journey for Registered Managers and leaders in children's residential care. The site frames 17 areas of practice and explains a RAG-rated report and practical guidance.
Assessment-led discoveryAssessment flow currently marked as a test version on the external site.
VISIT LIVE SITE A content-rich home for triathlon training science, equipment reviews, race coverage and beginner guides, with a race calendar and a tools directory listing 23 calculators.
Content + utility
VISIT LIVE SITE A training website that helps organisations find behaviour-support programmes by sector, then enquire for a Training Needs Analysis and an appropriate course proposal.
Sector-led pathways
VISIT LIVE SITE A specialist healthcare-training site with routes for NHS teams, staffing agencies, CQC services, air ambulances and adult learning-disability services, plus a discovery-call path.
Complex offer clarity
VISIT LIVE SITE A focused book landing page introducing Simon Gower's residential-childcare guide, its frameworks and intended readers, with a clear route to purchase through Amazon.
Editorial product storytellingThese are live websites, not outcome case studies. We do not infer conversion, revenue or clinical/training effectiveness from their public pages.
THE POINT OF THE WORK
Across these projects, the same principle holds: a digital experience should be part of the business, not a brochure left to fend for itself. The first impression, the useful interaction, the offer and the follow-through should make sense together.
YOUR PROJECT COULD BE THE NEXT ONE.
Tell us about the work your current site is not doing. We'll look at the experience, the systems around it and the clearest place to start.
